Dan Isaac Wallin

How do you create a corporate identity for a photographer without showing a image? The answer comes from the etymology of the word ‘photography’. The art/science of creating visual images through the capture of light. So with the proper layout of black lines on a white background one can crate the illusion of tonality. In the corporate identity of Dan Isaac Wallin I attributed the intensity of lines and at the same times it gives a vibrant sense of motion.Another element I adopted was the initials of the photographer DIW, which created a cool lettermark aswell.